In late 2021 we created Datum Attitude Brewing Co, brewing the beers that we love inspired by our passion for aviation.
We focus on quality, brewing only the styles that we love in order to make our beers stand apart. Our beers are unfiltered and naturally vegan friendly.
We’re a family run brewery that’s independently managed and owned.
Samuel Morris
Brewer & Founder
Sam, our brewer and founder, served in the Royal Air Force before finding a career in civil aviation working at a London airport. He has a real passion aviation, having spent many years as a gliding instructor as well having a few hours of powered flying under his belt. Sam is completely self-taught in the art of brewing, having spent more than a decade perfecting a range of different beer styles and techniques. Sam runs Datum Attitude Brewing Co full time which is quite a task!
Amy Morris
Head of Legal & Co-founder
Amy runs her own city based legal practice full time and, as if that doesn’t keep her busy enough, she devotes all of her spare time to helping Sam run Datum. Amy oversees the creative side of the artwork, beer naming, events and the commercials of the business.
In Amy’s day job she specialises in high value, complex commercial contract and High Court litigation. She is profiled as being one of the leading franchise lawyers in the UK.